Featured
These three assets are key to building a better business in 2024 — especially the last one
28th November 2023
In our first podcast with Daniel Priestley, we looked at his five step framework for becoming a Key Person of Influence (KPI). While becoming a KPI is all about how to position you or your colleagues as subject matter experts, 24 Assets is about how to build things within your business that work independently of your team, contributing to the business’s growth and stability without requiring continuous investment of your time. Other checklists for business growth can be overly prescriptive and complicated, but the 24 Assets framework makes building up your organisation easy by giving you the freedom to choose...
Latest
Popular Marketing Articles
Secret to surviving a crisis? Get your CEO on social media
14th November 2023
If Silicon Valley Bank’s CEO had been more vocal on social media, the bank might not have collapsed. In March...
These three assets are key to building a better business in 2024 — especially the last one
28th November 2023
In our first podcast with Daniel Priestley, we looked at his five step framework for becoming a Key Person of...