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The Google Penguin Update. As you know Penguins live in the cold and that is exactly what happened to those who got hit by the update. But what is the update about, who was it aimed for and how should we react? Maybe this infographic will help shed some light on things.

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AUTHORED BY:
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Bas van den Beld is an award winning Digital Marketing consultant, trainer and speaker. He is the founder of State of Digital and helps companies develop solid marketing strategies.