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Changes in Google News could have massive implications for News Publishers

10 October 2014

Websites that are not part of the 'classic' news media, such as Reddit and high quality blogs, are now being introduced as part of the news-vertical element in Google's...

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getting-knowledge

How to Keep Your Knowlegde up-to-date for (almost) Free

9 October 2014

Staying up-to-date with your knowledge is not easy when you have a low budget. But there's a lot you can do to know as much as you can.

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understanding

Understanding your Audience Doesn’t Mean Do Exactly What they Say

6 October 2014

When trying to understand your audience and helping them, don't make the mistake of doing everything the audience says they want. It might backfire.

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Marketing-Strategy-POP

Friday Infographic: Make Your Marketing Strategy POP

3 October 2014

Many of us are in 'Tech'. But do we really understand how 'we' work? How we buy? Maybe not. UBM Tech asked over a 1000 tech professionals about their...

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Personalisation

Top Tips for Developing Personalised User Experience

2 October 2014

Polly Pospelova provides some top tips on creating personalised user experiences relevant to customers to help optimise the outcome of digital channels.

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jackie-hole

Jackie Hole: State of Digital Summer School, Learning from the Experts @JackieHole

1 October 2014

What things do you need to learn to become an expert in Digital Marketing? Experts are telling you. Jackie Hole talks about education in Digital

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