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Articles about Business


5 Reasons Relationship Building is Imperative in Marketing

2 April 2014

Relationships are important to any successful campaign or project, no matter how small the promotional budget. Discover 5 reasons why relationship building is imperative to marketing.

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KLM: Service is Sales

28 March 2014

Service is Sales: How the customer is always right and how we are often wrong. Read about KLM’s current social commerce approach, which is -surprisingly enough- more about service...

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Small Agency and Freelancer Tools

25 March 2014

Small agencies and freelancers rarely have budget to spend on expensive tools. Neil Walker recommends a range of tools to manage projects, time and reports.

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iDoneThis word cloud

3 New Tools To Help Marketers Battle Information Overload

10 March 2014

Arienne Holland reviews three new tools to help stay focused & productive, even on a 24/7 cycle.

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Google Restaurant Menu

Restaurant Menus in Google Search Results – What Does It Mean For Your Business?

6 March 2014

Google recently announced that users can browse restaurant menus in Google search. What does this mean for restaurants and their websites in the future?

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Top 5 must have’s on a small PPC budget

Top 5 Must Haves on a Small PPC Campaign Budget

3 March 2014

Managing AdWords campaigns well is time consuming, but here is a list of things you should do even on a small budget. Eliminate ineffective keywords and ad groups This...

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Tips for International Business Travelers

16 Tips for Successful International Business Travel

25 February 2014

Do you travel for business? Take a look at these 16 tips for a successful business travel Aleyda has compiled after going to 9 countries in the last year!

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What not to do when Entering for an Award – a Judges’ Perspective

24 February 2014

When entering for awards most tend to 'just do something', that annoys judges and doesn't make you win. Bas van den Beld shows some bad examples.

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How to Create Customer Experiences Fully Optimised for Search

7 January 2014

Polly Pospelova explains how creating customer experience maps and collaborating through creative wireframes can enhance the search strategy process.

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Google Big Brother

Google in breach of Dutch data protection law

28 November 2013

Today the Dutch CPD concluded that Google's privacy policy violates Dutch data protection laws. This is the latest European privacy set-back for Google.

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