Regular columnist Ben Wood breaks down the functional requirements of a website platform to ensure your new site is able to support current SEO best practices.
Everything around Search Engine Optimisation, from SEO tactics and strategies to news about Google and more.
In London the very first Searchelite conference took place. With a diverse range of topics. From management to PPC, to technical SEO. Find a summary here.
For years Gustavo Pelogia wondered how would be to work for an agency, after many years in-house. Now it’s happened, here are his three main learnings after the first month.
Following his SearchLondon presentation of the same name Chris Green considers what hourly rank tracking experiments could mean for the future of rank tracking.
There is a lot of debate about Google AMP and whether it’s worth implementing. Here we show three real world case studies of the impact of implementing AMP on three different types of websites: a news site, a lead-gen site, and an ecommerce site.
Over the years there’s been a huge increase in the number of agencies and the competition for SEO work. Sometimes […]
AI and robotics are supposed to erase from the map hundreds thousands jobs. Are the digital marketing ones in danger too? Maybe, if we do not make algorithms our allies. Gianluca Fiorelli presents a vision of a future that may be, and how us can survive to the AI advent changing model.
Ben Wood explains his top tips around how to optimise videos for YouTube and increase visibility for searches on both YouTube and Google.
Jo Turnbull shares her experience in SEO and recommends what SEO tips to follow in 2017. Read more on State of Digital.
Pete Campbell runs through seven common speed tactics suggested by Google PageSpeed Insights and helps you put them into context or action.