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Articles about Search Engine Optimisation

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Recycle

Repurposing Unsuccessful HAROs

2 June 2015

HARO (Help A Reporter Out) is like a matchmaking service between marketers/PRs and journalists/bloggers. Steve Morgan explains how to re-use failed HARO requests so that your effort will not...

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BingAds-Travel-Insights

Search marketing insights: Bing Ads makes the holidays work for you

1 June 2015

Takeaways from the data Bing gathered into the specifics of the travel search habits and opportunities. Cedric Chambaz explains

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fails-intro

Friday Infographic: The Biggest SEO Fails

29 May 2015

Everybody feels they know SEO, yet we all make mistakes. This infographic gives you an overview of the biggest mistakes made.

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to be or not to be

What is SEO (part 2)

28 May 2015

It is common to hear that SEO is living an evolving phase. It is true. However it is also true that SEOs, instead, are living a confused phase. SEO as...

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SMX

What You Should Be Doing In Search & Mobile – #SMX London day 2

26 May 2015

On day 2 of SMX London 2015, Sagi Dekel, Alistair Dent and Adam Whittles share their tips and tricks about crucial tactics of mobile search marketing.

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Yandex Minusinsk

State of Yandex SEO May 2015: An Interview with Alexander Sadovsky

26 May 2015

An interview with Yandex's head of search, Alexander Sadovsky, a week after Minusinsk, the latest Yandex ranking algorithm, officially went into effect on May 15, 2015. The interview...

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doorway

Google’s not so Phantom Update

22 May 2015

Anthony Shapley explores the reasons nearly all of the largest voucher websites have seen a decline in traffic after an update coming relating to Doorway pages and looks at...

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SMX

Keywords Are Dead – Long Live Concepts, Entities & Audiences! – #SMX London Day 1

21 May 2015

Insights from Kirsty Hulse, Mike King and Dixon Jones at SMX London about the changes in searching behaviour, including voice search, entities and concepts. Brought to you by Jan-Willem...

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SMX

Google’s Maile Ohye: a multi-device world – #SMX London Day 1

21 May 2015

SMX London 2015 was held in May and Jan-Willem Bobbink shares the latest insights from the search marketing industry during the first part of Day One.

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mclaren

4 Technical SEO Issues That Often Go Unnoticed

19 May 2015

It's hard to overstate the importance of proper technical SEO as the foundaton of your website's organic performance. In this post Daniel Bianchini looks at four technical SEO issues...

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