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Articles about Search Engine Optimisation

Google Phantom 2 Update

Is the Google Phantom 2 Update based more on user experience?

17 August 2015

As of the end of April to early May 2015, Google released another algorithm update – Phantom 2. So what was it, who did it affect and what should...

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The Gmail Golden Triangle Mystery, I Love The Internet

14 August 2015

People noticed a strange title in a Google result. What happened next was that they tried to find explanations. Look at the theory of why this happened

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Google - Gatekeeper of the Internet

The Problem With Google’s Mission

12 August 2015

Google's mission is to make the world's information accessible and useful. But has the way it's gone about this damaged the production of new information? Has the content creation...

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Midsummer Night's Digital Dream

A Midsummer Night’s Digital Dream

6 August 2015

What does the future of search and digital marketing hold? What is the end goal for Google and Facebook? Gianluca Fiorelli gives us his opinion.

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My name is content - State of Digital

How to Gain Mentions with Social and Digital PR for Your Content Marketing

5 August 2015

Jodie Harris gives some useful tips on using social and Digital PR for your content marketing and how your content marketing can travel further!

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6 Developments that Suggest Technical SEO is not Dead

27 July 2015

The web changes, but people will always use Search! How can SEO ever become superfluous? As a marketeer we need to be on top of the latest developments.

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Cedric Chambaz - Bing Ads - Voice Search

Voice search: music to an advertiser’s ear

16 July 2015

As voice search grows in usage, what do we need to think about as advertisers? Cedric Chambaz talks us through what you can do to capitalise on the trend.

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Linking diagram

Look Within: How Upfront Link Analysis Can Drive Link Building Strategy

13 July 2015

A case study of how upfront link analysis of a client's website helped to steer its link building strategy, based on their previous link earning successes.

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Your Language is Ruining your Outreach And You Don’t Even Know

8 July 2015

Kirsty Hulse takes us through some of the good, bad and ugly outreach emails she receives on a daily basis and some tips on what to include when you...

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What do we do now

Review of Ranking Tracker Tool – RankTrackr and Two Experts Opinion on Keyword Rankings

29 June 2015

Is it important to track the rankings of keywords? Jo Turnbull interviews two well known experts in the search industry and asks their opinion as well as reviewing a...

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