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Articles about Search Engine Optimisation

Yandex Moscow

Yandex Announces Mobile-Friendly Marking

23 November 2015

In preparation for a new mobile ranking algorithm, Yandex announced that it will start marking mobile-friendly pages. This blog details the criteria and provides information on webmaster tools for...

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Competitor Research - State of Digital

The 30 minutes competitive research

18 November 2015

Gianluca Fiorelli shows you how to do competitive research in 30 minutes, thats good enough for showing the client you know their market, what their competitors are doing and...

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The frog

Use Screaming Frog to Quickly Focus Your SEO Efforts

17 November 2015

A great way to find out where you need to focus your SEO efforts is to use the Screaming Frog SEO crawler together with the Google Search Console and...

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Smarter ways to use Google Alerts

15 Smarter ways to use Google Alerts

12 November 2015

Only using Google Alerts to monitor for brand mentions? Check out 15 simple, but useful ways to get more from this powerful tool.

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Marketing Micro Moments

Why Brands Need to be Living in the Micro-Moment

11 November 2015

Joana Ferreira explores the concepts of micro moments and moment marketing to give retailers valuable information to deliver on consumer expectations.

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mr porter

Are we really better off becoming publishers?

28 October 2015

Retailers are becoming publishers and publishers are becoming retailers; is this a good thing symptomatic of the consumer centric shift or are we left with strategic mediocrity where nobody...

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How the search teenager faces the incomprehension of good old SMB’s

22 October 2015

15 years after the arrival of search, how online savvy are British businesses? Cedric Chambaz talks us through some interesting survey findings that uncover the adoption and feelings towards...

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5 Sneaky Site Migration Issues that Sometimes Get Overlooked

14 October 2015

Steve Morgan gives some insight into what you need to consider for a site migration. Every site migration is unique, sometimes throwing up some unusual problems... This post explores...

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40 DeepCrawl tweaks to make a website soar in Google Search

6 October 2015

With DeepCrawl, sites can be crawled in a similar way to Search engine bots. Fili Wiese dives deep into how to use it to optimize search signals and make...

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Competitors, Customers, Client venn diagram

SEOs Can Do More: Site Migrations and Content Strategy

1 October 2015

A site migration can be an opportunity to reassess a website's content strategy, as well as supporting best practice SEO. Briony Gunson talks us through what else you could...

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