Google’s announcement of Accelerated Mobile Pages brings the promise of an open standard for lightning fast delivery of mobile pages. What does this mean for publishers and is this really a win all round?
Everything around Search Engine Optimisation, from SEO tactics and strategies to news about Google and more.
As always in the digital marketing industry, 2015 has been another year of change. With new tools, algorithm updates, customer […]
PageRank is known as Google’s main metric for measuring external link value, but the base algorithm can be used for internal link optimisation too!
Last week, Google made the announcement that it’s making a significant change to the way in which it surfaces content from mobile apps, what could this mean for mobile apps long term?
The value of optimised URLs goes beyond just SEO. In this article Barry Adams shows how you can apply IA to design perfect URLs for your website’s content.
Most keyword research is focused on juicy money search terms. Steve Morgan explains how to use keyword research tools to find low competition SEO opportunities instead, enabling you to gather some quick wins.
Let’s talk about Christmas! Cedric Chambaz talks through the seasonal trends for Christmas shopping across Europe & what you need to know for your campaigns.
In preparation for a new mobile ranking algorithm, Yandex announced that it will start marking mobile-friendly pages. This blog details the criteria and provides information on webmaster tools for checking pages’ mobile-friendliness.
Gianluca Fiorelli shows you how to do competitive research in 30 minutes, thats good enough for showing the client you know their market, what their competitors are doing and propose concrete ideas for achieving their desired goals.
A great way to find out where you need to focus your SEO efforts is to use the Screaming Frog SEO crawler together with the Google Search Console and Google Analytics APIs, as Per Pettersson explains.