Ben Wood explains his top tips around how to optimise videos for YouTube and increase visibility for searches on both YouTube and Google.
Articles around the topic video marketing. With strategies, looks at services like YouTube and Vimeo and more
Following the announcement of YouTube TV, an on-demand video subscription service, we take a look at what this means for advertisers.
Jonathan Allen discusses the rising trend for vertical video and its consumption across different platforms. Do you think vertical video will be a big trend for 2017?
Spending on digital video advertising is predicted increase over the next few years with spend in 2019 predicted to be […]
Popular Live Streaming Video Apps Meerkat and Periscope are battling it out to become Number 1. What do brands need to think about in order to make the most of the platforms? Wayne Denner talks us through.
With other advertising costs continuing to escalate, YouTube can provide a low cost way to increase brand awareness and reach potential new customers. Laura Phillips highlights the size of the opportunity, gives some examples of those doing it well and gives you tips on how to get started.
SEO is responsible for a great deal of brand traffic and revenue. It’s become more than “Search Engine Optimization”. Should “SEO” get a new a name?
We all know that YouTube is hot.The next generation is there. So that’s where we need to be. But it’s a lot of work! Luckily there are some tools available.
It can be very hard to bring classic marketing CMOs on board with digital marketing. Here are some aspects of digital marketing that you can use to create buy-in from CMOs.
Images and Video are a fantastic way of getting your brand recognised online. Sarah Bradley for State of Digital explores what’s out there and how to use it