Subscribe to our newsletter

Get the State of Digital Newsletter
Join an elite group of marketers receiving the best content in their mailbox
* = required field
Daily Updates

Do search and social match? A talk with Joost de Valk (@yoast) and Olivier Blanchard (@thebrandbuilder)

24 March 2011 BY

Estimated reading time: 0 minutes, 40 seconds

Search and Social. Are they a match made in heaven, are they enemies or are they something which you should do both, but separate from each other? At the Fusion Marketing Experience (#FusionMex) in Brussels this week (I recommend this conference by the way, very insightful one) I had the chance to put a Social Media expert and a Search Expert next to each other to have them discuss the two.

Olivier Blanchard (@thebrandbuilder), author of the book “Social Media ROI” and a well recognized Social Media expert on the subject of actually making it work business wise, and Joost de Valk (@yoast) a well know search and WordPress consultant, talked about their separate knowledge areas but also how they could merge. The video was taped outside so you might here some background noice.

Take a step towards marketing awesomeness and join 1,000s of others

Would you like to be an awesome marketer? Or would you rather know less? Become one of our elite members by joining in on our newsletter! Fill in your details below and start receiving high level knowledge now!


Bas van den Beld is a speaker, trainer and online marketing strategist. Bas is the founder of Stateofdigital.com. -- You can hire Bas to speak, train or consult.