I get the question more and more: what do you get out of conferences? For me the answer is always a bit different because of the fact State of Search coverages conferences and my speaking is far from aimed at getting clients, I don’t want clients, I want to speak, write and train. But for many others conferences are there for learning, sharing and networking. If you get one good lead or one good idea out of a conference you have had a good conferences.
A4U Expo has understood this pretty well and decided to act on it by helping attendees to make networking just a bit more easy. Like they did for the first time in London last year they are offering delegates the chance to take part in a selection of discussions, and debates at A4Uexpo Europe.
Each roundtable will be hosted by experts from across the industry. Each table will then discuss hot topics, new technologies and strategies relevant to advertisers, networks and publishers.
Some of the topics you can join are:
- Video & Performance Marketing
- Breaking into the USA
- Data Feed best practise & optimisation
- The Great De-Duplication Debate
- Behavioural Re-targeting Dissected
- Attribution in Performance Marketing
- E-Privacy Directive and You
If you want to join in on the roundtables you don’t have to register, but you have to be quick. It is first come first serve, so if you want a spot on the table make sure you are there.
State of Search will be covering A4U Expo Munich 2011 not just with posts but with something new: interview sessions coming from the Expo Hall. The special sessions are sponsored by Linkdex. Make sure you tune in or come say hi when you are there. If you still need to register make sure to use our discount code SOS10 when you sign up to get 10% off.