Google+, some love it, some hate. Some believe it’s the best thing that ever came out of the Google offices, others believe it’s the ultimate failure. In a presentation at the end of 2011 at Ad Tech New York Google Head of Social Advertising Products Christian Oestlien discusses the business opportunities of Google+. How to get closer to your customers using Google+.
He maps out the company’s vision for putting people at the center of the web experience and the opportunities it creates for marketers to engage customers in new, better ways.