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Take Part in the Geo-targeting Survey

As you may have noticed, Geo-targeting is ‘hot’. We talked about the new Linkdex functionality recently and last week at SES San Francisco it was a much discussed topic as well. But there is more!

Ask any international search marketer what they find most challenging about international SEO, and there’s a good chance they’ll say geo-targeting. Deciding between local domains or subdomains, choosing local hosting or not, managing duplication issues across languages – the list goes on. Google attempted to alleviate some of the geo-targeting pain by introducing the hreflang tag to improve the targeting of international websites and ensure users are presented with their local version – yet for many it has proved confusing and complex.

International web agency WebCertain is surveying global marketers to delve deeper into the issue and find out what is/isn’t working for organisations when it comes to geo-targeting. The results will be presented in a report, along with recommendations for effectively developing and implementing a geo-targeting strategy.

Take part in the survey here . All participants will receive a copy of the final report and key findings will be presented at upcoming International Search Summit’s in New York and London.

Go to the survey



Bas van den Beld is an award winning Digital Marketing consultant, trainer and speaker. He is the founder of State of Digital and helps companies develop solid marketing strategies.