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How Social Media Changed The Ad Game

6 January 2012 BY

Some believe Social Media has nothing to do with advertising. Others think it will or can replace advertising. After a few years of Social Media rise we can conclude that neither is true. It won’t replace it, but it definitely has its influence on advertising.

This infographic shows how it has affected customers, priorities, spending and tactics and shows us some metrics.

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AUTHORED BY:
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Bas van den Beld is a speaker, trainer and online marketing strategist. Bas is the founder of Stateofdigital.com. -- You can hire Bas to speak, train or consult.