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Category Archives: Content Manager

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PR Led Link Acquisition Techniques for SEO

11 February 2016

This blog post from Gordon Campbell explains how to generate a large number of high quality backlinks to your website using PR lead link acquisition techniques.

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Why Sites Shouldn’t Put Nofollow on their Outbound Links

9 February 2016

I’ve wanted to blog about this for a while now, but was never quite sure what to say and how to say it. But after being directly affected by...

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5 Top Tips for Promoting your Digital Content

8 February 2016

Content pieces can take a huge amount of time to create, but will fail to make the impact they deserve without the right efforts being put into promoting them....

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Is Facebook The Future of Video?

2 February 2016

Spending on digital video advertising is predicted increase over the next few years with spend in 2019 predicted to be almost double that of 2015 in the US. Increased...

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What Skills do You Need in a Successful Inbound Marketing Team?

13 January 2016

Inbound marketing or content marketing is very important in today's digital marketing landscape. Having the right team in place is crucial. Find out what skills you need to create...

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12 Quick Ways to Improve your Facebook Ads Today

6 January 2016

Are you running Facebook ads and wondering how you can make them work even better? Tara West gives you twelve easy tactics to improve the performance of your Facebook...

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6 Key Lessons Content Marketers Could Learn From Journalists

4 January 2016

Content Marketing has become a popular form of digital communication over the last decade, meaning that new material finds itself in a far more competitive marketplace than ever before....

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Reciprocity and Digital Content Seeding

17 December 2015

Gordon Campbell shares some useful tips on how you can increase the chances that your digital content will be successful using the principle of reciprocity.

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Content Mining: Extracting content from within your organisation

3 December 2015

With the demand for content marketing increasing, creating content that is fresh and engaging is getting harder; but fear not, a gold mine of potential content creators full of...

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How to Seek Out Content Ideas with Low SEO Competition

24 November 2015

Most keyword research is focused on juicy money search terms. Steve Morgan explains how to use keyword research tools to find low competition SEO opportunities instead, enabling you to...

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