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Category Archives: Content Manager

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The Scarcest Resource of the 21st century is human attention

Creative Content Ideas; Learning from the Professionals

2 July 2015

Generating ideas for quality content is increasingly hard to do. Sarah Kershaw shares a range of useful content tips from journalists and PR professionals.

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Anatomy of an Organic Content Marketing Effort

1 July 2015

How do you come up with a successful content marketing campaign? Kristjan Mar Hauksson takes us through a real-life example featuring excavators and hotdogs.

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ISPs drop the bomb

Brace yourself for ISP level ad-blocking

25 June 2015

ISP Level Ad-Blocking has emerged as the latest threat to net neutrality. Mat Bennett explores the issue behind the headlines.

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Tide Loads of Hope

6 Ways Brands Can Engage Social Communities & Causes

22 June 2015

Learn how brands like Nike, REI, Proctor & Gamble and American Express support causes and better engage their social communities.

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tripadvisor_logo

What 5 Years in Russia Taught TripAdvisor About Russian Optimization and Yandex SEO

16 April 2015

Russia offers the highest European Internet population with 83 millions users and considerable upside with a 54% Internet penetration, but it also offer differences and a unique set of...

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creative

Content Inspiration: One tool, 1000s of sparks!

14 April 2015

Are you struggling to find ideas for your content? Daniel Bianchini shows how you can use the Ahrefs Content Explorer tool to find inspiration and generate thousands of content...

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Back to Basics - State of Digital

Back to basics when creating content

13 April 2015

We know the importance of content for your site and your users, but its seemingly become a trend that some of the basics of framing content has been overlooked....

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Should SEO Get a New Name?

How Language Transforms: Should “SEO” Get a New Name?

8 April 2015

SEO is responsible for a great deal of brand traffic and revenue. It's become more than "Search Engine Optimization". Should "SEO" get a new a name?

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SMX

Answers and Apps: Trends at SMX West

19 March 2015

SMX West 2015 was held in San Jose at the beginning of March. Kate Morris attended and shares the key lessons and trends she picked up from the event.

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China Online Marketing

8 Things You Should Know About Baidu And China

18 March 2015

Understanding the Chinese Market, as well as it's main search engine Baidu is key to success in China. Check out 8 Key insights to support Chinese expansion

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