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Category Archives: SEO Specialist

ONE COMMENT
Feature Image for Search in Russia

Search in Russia: Google v Yandex Linguistic Test

21 January 2015

Melissa McDonald highlights the differences between Google.ru and Yandex in Russia, where Google does not have the majority market share.

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5 COMMENTS
SEO Is

Are SEOs Still Seen As Snake Oil Salesmen?

15 January 2015

'SEO' has been the job title of many digital marketers. Back in the early days of the industry, things were easier but thanks to the dodgy practices of some,...

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7 COMMENTS
Pillars

The Three Pillars of SEO

12 January 2015

Barry Adams shows how his Three Pillars of SEO framework, which he uses to teach SEO, aligns with the three main processes of an internet search engine.

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24 COMMENTS
Best-read-post-2014

Best Read Post of 2014: 7 Alerts to Monitor your SEO Process Opportunities & Issues

9 January 2015

How do you keep up to date with the most important issues and opportunities during the SEO process? It's time to set your SEO process alerts!

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11 COMMENTS
top10-2014-no5-mobileseo

Best of 2014: No 5: How to Easily Analyze your (& your competitors) Mobile SEO Performance

7 January 2015

Aleyda Solis explains how, with clever use of the latest SEO tools it's possible to easily analyse your website's mobile SEO performance as well as your competitors.

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37 COMMENTS
top10-2014-no8-google

Best of 2014: No 8: Why Google is broken and the Search Quality Team does nothing to fix it

6 January 2015

Google is broken, at least it is in its regional versions. In fact, not all the updates rolled out in Google.com and English were rolled out outside of...

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NO COMMENTS
top10-2014-no9-semantic

Best of 2014: No 9: The Semantic Web: Business Models from a Marketing Perspective

5 January 2015

Why should you structure and share more data than just your Rich Snippet data? Read about multiple ways to commercially exploit the possibilities of the Semantic Web.

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Gorkana

PR and Outreach tools: Gorkana vs BuzzStream

18 December 2014

There are many tools for outreach. James Crawford looks at two that his company use for media relations and blogger engagement; Buzzstream and Gorkana

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2 COMMENTS
12 Myths of International Search

12 Myths of International Search Marketing

17 December 2014

There are many myths surrounding international search marketing, so we'll try to debunk 12 common ones and get your global search efforts on the right track.

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Crawler Scale by Kate Morris and Outspoken Media

New Year Resolution: Crawl Quarterly

16 December 2014

Site crawls are part and parcel of SEO audits, but are you regularly repeating crawls to spot potential errors? Kate Morris explains why you should commit to quarterly crawls.

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