Kelvin Newman gets Questions from A4U
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Kelvin Newman gets Questions from A4U

31st May 2011

At A4U Expo next week it will not just be the video interviews we will be doing by which you can recognize State of Search. It will also not just be the coverage we will be providing. It will also be the speakers that will be there.

On the speakers list of A4U Expo you will recognize a few familiar names. Not just from the industry, but also from this blog. For example our blogger Kelvin Newman will be speaking on the ‘How to Build Links which look Natural’-panel. The A4U team asked him some questions for their blog. Off course we were happy reading and writing along.

What is your session covering and why is it important for our delegates?

Kelvin Newman, State of Search bloggerI’m on a session with the excellent Kevin Gibbons form SEOptimise talking about Link Building, I’m not going to be talking in abstract terms or offering vague general advice, instead I’m going to be rattling through practical link building tips and tools as I possibly can. These are methods that I use all time to make my life easier and that I think would work a treat for people trying to get more link love to their affiliate or merchant site.

What can delegates expect to learn? Why should they choose you? And what will be the key take always?

If I tell you all my key takeaways now why would they come? Joking aside I’m going to be concentrating on using surveys as linkbait, links from academic websites, guests posts & podcasting all of which are subjects close to my heart and that really work.

During your session what question would you ask other panelists or yourself if you were in the audience?

I’d ask ‘How do you actually do that?’ We’re all smart people we know about most of the link building methods – where a conference can really help is, how you increase the success of those tactics and how to do it in a more cost and time efficient way. If you can get that advice it’ll make a huge difference.

Read the rest of the interview on the A4U Expo Blog.

Remember: Use discount code SOS10 when you sign up to get 10% off!

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Bas van den Beld is an award winning Digital Marketing consultant, trainer and speaker. He is the founder of State of Digital and helps companies develop solid marketing strategies.
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