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LinkDAQ: Show Your Trading Skills with Links

This weekend Dom Hodgson, amongst others well known for organising Thinkvisibility, and who is currently doing a special don’t tweet the bride, decided to do his own personal ‘hack day weekend’ and create something special. What came out of the weekend is a new game to play for SEOs: LinkDAQ.

What it basically is, is a trading game, buying and selling stocks. But instead of using ‘real stocks’ LinkDAQ lets you trade links.

When you start by signing up with your Twitter or Facebook account you automatically get assigned $10000 cash to play around with. You can earn more money by signing up friends or giving up your e-mailadress to Dom, which is worth $5000.

Going to a specific stock company, take for example Google below, will allow you to ‘buy’ stocks. Based on data from Majestic SEO each site gets a stock price.

Dom Hodgson explains:

“LinkDAQ is a stock trading game build for SEO’s, we take the recently released MajesticSEO million data and use our formula to give each site a stock price based on a few factors, you sign up, get $10,000 and invest, whenever the data updates from Majestic (which hopefully will be daily) we will update the stock price and you can see your earnings (or the money you lost).


The formula isn’t perfect yet and the site is still a little rough around the edges but the initial reaction has been great so as long as people keep playing, I’ll keep refining it.


Each month we will reset the stats and the person at the top of the leaderboard will get a mystery prize.”

Dom explains why he created the game:

“I created the game mainly to set myself a bit of a challange, it’s been a while since I’ve started a project and got it out the door and I really wanted to play with the data, the MajesticSEO team gave me access to the file a couple of days before it was released and I spent the weekend at the computer coding and mixing various alcohol with energy drinks.”

The game is very inventive and will work on the minds of SEOs who are competing each other. You can see how you are doing compared to others which without a doubt will drive trading a lot. It’ll be interesting to see how this develops. And I would love to see someone like Matt Cutts play this game ;).



Bas van den Beld is an award winning Digital Marketing consultant, trainer and speaker. He is the founder of State of Digital and helps companies develop solid marketing strategies.