Matt Cutts answers questions on the GoogleWebmasterHelp channel. In this question he answers a question about what to do with your strategy in 2011. He names the obvious ones: speed, control of the CMS, internal linking and internal education. But he ends with a big one: social media marketing. He doesn’t say Social Media is part of the algorithm though, just that it influences readers and possible bloggers.
About Bas van den Beld
Bas van den Beld is an award winning Digital Marketing consultant, trainer and speaker. He is the founder of State of Digital and helps companies develop solid marketing strategies.