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Content Success

Case Study in SaaS Marketing: How Help Scout creates content that works

As a SaaS company, Help Scout needs to compete in a crowded market. Irina Nica shows how their content...
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life-ruined

Was it Marketers that ruined social media? Yes they did.

All timelines from all social networks now have algorithms. This means we miss many updates. And marketers are to...
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10 Ways to Boost Facebook Engagement Without Ads

Lisa Lacy takes a look at how brands can drive more engagement via Facebook, after the latest algorithm change...
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What Makes Content Shareable? A Donald Trump Analysis

Jack Telford reviews the top 50 most shared stories about Donald Trump, analysing the common features which could have...
See all Research Marketing
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Get your free copy of our e-book on Content Marketing Essentials now!

A free e-book with all the Content Marketing Essentials you need for success! Content Marketing is part of a...
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Spider Traps: An SEO issue that even Google suffers from..

4 months ago

Spider traps can dramatically decrease your website's ranking potential - Gordon Campbell explains how to spot them and how...

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What is mobile-friendly? A look from the user perspective

4 months ago

Mobile-friendly. We all obsess around getting our websites ready. But it's more than just optimising the website. A look...

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