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Introduction-to-Personal-Branding-10-Steps-Toward-a-New-Professional-You-stateofdigital

Introduction to Personal Branding: 10 Steps Toward a New Professional You – Book Review

3 February 2016

Personal Branding is important! That's why Mel Carson wrote a book on it. A review of Mel Carson's new book "Introduction to Personal Branding: 10 Steps Toward a New...

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Online Reputation

Why Online Reputation Training is Important for Staff

3 February 2016

Online Reputation is fast becoming the currency or revenue of many businesses. What is being said about your small business, large corporation or public sector organisation online, via social...

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talk

Getting the most out of speaking opportunities for you and your company

27 January 2016

Laura shares her top tips for making sure that you're making the most out of any speaking opportunities with pre, during and post-event promotion.

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Alarm

Boost your productivity by using Google Analytics custom alerts

26 January 2016

Did you know you can configure Google Analytics to send you custom alerts when something happens on your website? Learn all about custom Intelligence Events alerts from this article...

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Infographic_-intro-ab-test

Friday Infographic: The Guide to A/B Testing for Newbies

22 January 2016

Are you testing your website? Are you looking at different possibilities? One of the best ways of testing whether things work is doing an a/b test. But how does...

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Google Sponsored Promotions

The Ultimate Guide to Gmail Sponsored Promotions

20 January 2016

Tara West gives an indepth view of Google Sponsored Promotions (GSPs), what they are, how and when to use them. It certainly a tactic that you should consider in...

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http2

What is HTTP/2 and how does it affect the web?

11 January 2016

Involved in speeding up pagespeed? Make sure you are aware of this fundamental change in the behaviour of the web!

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state of digital image

12 Quick Ways to Improve your Facebook Ads Today

6 January 2016

Are you running Facebook ads and wondering how you can make them work even better? Tara West gives you twelve easy tactics to improve the performance of your Facebook...

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This recent craze picture, Spotting the Panda by Dudolf, is an apt analogy for the difficulty of making sense of social data. A lot of it looks the same and lacks external contextual data to differentiate each piece. That's why even Google haven't really crack the problem either.

Social Search Engines Are Dead. Long Live Social Search Engines.

6 January 2016

Jonathan Allen takes a look at some of the search qualities offered via social media and how they are expanding to take up some of Google marketshare in...

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comedy-central-tweet

6 Key Lessons Content Marketers Could Learn From Journalists

4 January 2016

Content Marketing has become a popular form of digital communication over the last decade, meaning that new material finds itself in a far more competitive marketplace than ever before....

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