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You Are NOT Safe Online

Privacy is a ‘hot topic’ these days: how much does Google know? And Facebook? Maybe they even know more! Privacy is history Mark Zuckerberg believes. And he might be right. Look at how unsafe you really are online…

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AUTHORED BY:
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Bas van den Beld is an award winning Digital Marketing consultant, trainer and speaker. He is the founder of State of Digital and helps companies develop solid marketing strategies.
  • Sorry Bas but I stopped reading when you mentioned the Google street-view incident. “Years worth of data” is a misleading claim. They were able to receive traffic that was sent on unencrypted wi-fi networks for all of the 3-7 seconds that the street-view car was within range (while it drove past).  You are probably right the total of data they obtained probably sums to the length of well over a year but that doesn’t mean anything.

    They had a legitimate reason for getting the data (they wanted to overlay networks onto their maps) they just didn’t think through the methodology for getting it carefully enough. 

    It’s also completely unfair to ignore how the big G handled the situation, they discovered it, told people then dealt with it privately and invited the authorities to check they’d done what was required.

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