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The Rise of Social Media and the Olympics

They are well under way, the Olympics. And anyone on Social Media must have noticed that the organising country is very much involved. Not just by winning more medals than they’ve ever won, but by supporting “Team GB” and by using Social Media very much when it comes to expressing themselves about the Olympics.

Even if you don’t have a TV around, Social Media can tell you everything about what is going on around London during the Olympics, you could say that Social Media is now the new way of coverage of the Olympics.

via Olympic.org



Bas van den Beld is an award winning Digital Marketing consultant, trainer and speaker. He is the founder of State of Digital and helps companies develop solid marketing strategies.