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Social vs Search: And The Winner Is…

6 April 2012 BY

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Which one is better: Social or Search? To be honest, it is not a fair question. Maybe we should even say they don’t compare or they need to go together.

Still MDG Advertising thinks it is interesting to compare them, to see how they ‘weigh in’. And they are right, it is interesting. Which one is better for lead generation, what is better for brand awareness, local visibility or interactivity? All elements looked at in the infographic below.

And the winner is…

via MDG Advertising


Bas van den Beld is a speaker, trainer and online marketing strategist. Bas is the founder of -- You can hire Bas to speak, train or consult.

3 Responses to “Social vs Search: And The Winner Is…”

  1. Great infographic.  The worlds of social media and search continue to converge.  You shouldn’t have one strategy without the other.  Social media data is becoming part of the search algorithm, and if you aren’t involved those are valuable links that you are missing out on.  

  2. [...] Via Sharen mit:TwitterFacebookTumblrPinterestE-MailMehrLinkedInGefällt mir:Gefällt mirSei der Erste, dem dieser post gefällt. [...]

  3. [...] by MDG Advertising via State of Search About SEOMom I'm Orit, Mom, SEO & Blogger with a years of experience (in all 3 :)). I hope you [...]

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