Subscribe to our newsletter

Get the State of Digital Newsletter
Join an elite group of marketers receiving the best content in their mailbox
Help us understand what topics we should be writing about!
We would like to help you get the best content for your role
* = required field
I want the...

What alerts do you want to receive?

What topics do you most like to read about?

Statistics behind the Checkout: Why people (don’t) buy

When you have a webshop you want people to buy. Yet more don’t buy than do when they visit your website. Ever wondered why? Maybe it’s the (lack) of reviews, or the amount of information people have to fill in on all the forms you have.

Let’s take a look at some of the statistics behind why people walk away.


via Vouchercloud



Bas van den Beld is an award winning Digital Marketing consultant, trainer and speaker. He is the founder of State of Digital and helps companies develop solid marketing strategies.
  • Tanya Dainoski

    Very interesting! Thanks for sharing. More companies should keep these stats in mind when designing their commerce sites.