Clicky

X

Subscribe to our newsletter

Get the State of Digital Newsletter
Join an elite group of marketers receiving the best content in their mailbox
* = required field
Daily Updates

Articles around advertising

3 COMMENTS
Google Fusion Tables

Locate Your Audience in Minutes with Google Fusion Tables

17 November 2014

Reach your customers where they are by using accurate geographic location targeting. In this post Polly Pospelova shows how to visualise customers postcodes on a Google Map in minutes.

Continue Reading

NO COMMENTS
give-me-5-lead

Top Tips on Driving Online Conversions From Offline Ads

10 September 2014

It is more important than ever to be focusing efforts on directing the audience from offline ads to the coordinated landing pages or websites where the ad experience is...

Continue Reading

NO COMMENTS
Facebook-ads-intro

Friday Infographic: Facebook Ad Term Glossary

29 August 2014

Facebook advertising isn't as simple as it sounds. Here's an overview of Facebook Ad Terms, and the explanations of it.

Continue Reading

NO COMMENTS
followus-offline

Brand Building, Free Promotion and Personalisation

20 May 2014

Brands like Facebook and twitter have reached a tipping point, where businesses and consumers market their product for them, however its not just big brands that can achieve this...

Continue Reading

17 COMMENTS
Featured

Remarketing with Google Analytics and AdWords

30 December 2013

This post gives readers 15 tips for improving the performance and management of remarketing campaigns using Google AdWords and Google Analytics.

Continue Reading

NO COMMENTS
Facebook-behind-bars

Ed Couchman (Facebook): break out of the “social jail” #SMWldn

24 September 2013

Ed Couchman of Facebook offers a keynote at Social Media Week London. State of Digital reports. #SMWldn

Continue Reading

2 COMMENTS
adwords-local

AdWords Tactics For Local Businesses

13 September 2013

AdWhat Now? Tara West from Koozai shares AdWords Tactics For Local Businesses In The Post Enhanced Campaigns Era including slides from the presentation she gave at BrightonSEO.

Continue Reading

37 COMMENTS
123-reg-Adwords-takeover

Can Users Really Tell AdWords Ads from Organic Results?

7 August 2013

Google results are full of ads. But a recent survey showed that over 50% of users don't recognise paid results.

Continue Reading

13 COMMENTS

Tips to lower your AdWords cost-per-conversion (CPA)

30 July 2013

We all want to pay as little as we possibly can for a conversion and we don’t always reach our KPI’s at first go, and therefore have to take...

Continue Reading

3 COMMENTS
google-catalog-lightbox

Adwords Update! 4 of the Best New Features & Extensions

24 July 2013

As well as Enhanced Campaigns, there are plenty of other new things to play with in Google Adwords this month.

Continue Reading