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Articles around adwords

7 COMMENTS
Google

The End of Exact Match Keywords: What Does It All Mean?

15 August 2014

Google announced that exact match keywords are changing and we look at how this will affect advertisers.

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dynamic-sitelinks

Adwords Update: Dynamic Sitelinks, Callout Extensions & Upgrading to Display Select

13 August 2014

If you don't have time to keep up with Adwords changes - here are our pick of the most recent updates.

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5 COMMENTS
keep calm

Dealing with PPC “not provided”

8 May 2014

"Not provided" has come to PPC. Find out what this means for your campaigns and how to mitigate any loss of data.

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ONE COMMENT
qualtiy-score-tracker

Top 3 Scripts for Adwords Account Automation

8 April 2014

Adwords Scripts can save you time, money and effort so why not try these 3 simple free scripts on your own campaign?

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ONE COMMENT
adwords_and_mac2

Top 5 Must Haves on a Small PPC Campaign Budget – Part 2

1 April 2014

Managing AdWords campaigns well is time consuming. Polly shares a list of things to do using Google AdWords Editor to help improve campaign performance.

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2 COMMENTS
Top 5 must have’s on a small PPC budget

Top 5 Must Haves on a Small PPC Campaign Budget

3 March 2014

Managing AdWords campaigns well is time consuming, but here is a list of things you should do even on a small budget. Eliminate ineffective keywords and ad groups This...

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featured-script

A Beginners Guide to Adwords Scripts

13 January 2014

Jackie Hole presents A Beginner's Guide to Adwords Scripts, with a introduction into getting the most of them for non coders.

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ONE COMMENT
better-adwords-account-structure

How to Improve Your AdWords Account Structure

7 January 2014

In his article, Haukur Jarl walks you through various ways you can structure your AdWords accounts with the aim of increasing your overall PPC performance.

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keyword-placement-segment-in-google-adwords

AdWords Segments for Increased Performance

30 October 2013

Put data in perspective. AdWords Segments for Increased Performance

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2 COMMENTS
conversion-tracking-update

Updates to AdWords Conversion Tracking

30 September 2013

In the last 30 days Google introduced interesting new ways account managers can track conversions - Haukur Jarl walks through them in this post.

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