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Articles around adwords

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Alternative Platforms to Salesforce for Google AdWords

10 April 2013

In 2013, Salesforce pulled the plug on Salesforce for Google AdWords. We look at alternative platforms for you to use.

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Maybe The “New” Adwords Doesn’t Really Make Life Easier

7 February 2013

Google announced new ways of working with Adwords which should make life easier, but does it really make life easier? Maybe not.

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Plan

A Guide to all the Google AdWords PPC Settings

19 December 2012

An in-depth guide into the various settings within Google AdWords, what they are and how to use them.

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UK’s Most Expensive AdWords Keywords

23 November 2012

What are the keywords you pay most for in the UK? An overview of keywords and categories.

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9 Paid Search Tips To Optimise For Holiday Seasons

7 November 2012

9 practical and actionable tips to prepare your Adwords campaigns for the festive Christmas season

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Cats

Google Analytics and Google AdWords – The Ideal Partnership

24 October 2012

Sometimes using the Google AdWords reporting alone is just not enough. In this post I have looked at various reports in Google Analytics that all advertisers should be using...

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Adwords

AdWords Enhanced Sitelinks Rolling Out Globally for Advertisers

20 September 2012

Google AdWords Enhanced Sitelinks are Rolling Out Globally for Advertisers. By optimising your account to enable enhanced sitelinks, you can expect to see a significant increase in CTR.

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pepsi-challenge

Bing Keeps Challenging Google and is More Popular Than Ever

13 September 2012

Bing is challenging Google in different ways, aggressively advertising, a Pepsi challenge like contest and luring away Adwords customers.

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Google Launches UK Insurance Comparison Ads

10 September 2012

Google announce the launch of their new UK Insurance Comparison ads tool.

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Pay Per Click Taking Over The Search Results

20 July 2012

The nice guys at Wordsteam have put together this infographic which takes a look at the impact that more prominent PPC ads are having on the average Google searcher....

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