Affiliate Marketing

How to do PR without a Press Release

Until recent years, the humble press release used to be an important piece of ammo to a PR’s arsenal. Nowadays, PR doesn’t need to be dictated by a sharply written piece of copy, nor is there a need for gumph to make a story or a brand compelling.

From Affiliate to Merchant

In the last session of the day at the A4U Expo in London 2012, Dom Hodgson talks through his story of starting a new business online selling Pick n Mix sweets.