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Tag Archives: Analytics

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Real-time Business Dashboards: What, Why and How?

3 April 2014

Annabel Hodges reviews some of the popular real-time-business dashboards that are making waves with companies of all sizes as they bring data together in a single view.

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#adtechANZ Keynote Day 2: Australia Digital Future in Focus 2014

19 March 2014

Annabel Hodges covers Day 2's keynote, with Gian Fulgoni from comScore discussing the future of digital advertising from targeting to measurement.

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Using Data to Drive Online Marketing Decisions – #seslon

12 March 2014

Using Data to Drive Online Marketing Decisions - SES London 2014

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Can You Use Call Tracking in your Social Media Marketing?

11 March 2014

Can you use Call Tracking effectively in your social media marketing? Sarah Bradley for State of Digital gives some hints and tips.

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Google Analytics Content Grouping: Why Are You Not Using It?

6 March 2014

Annabel Hodges gives a quick introduction to Content Grouping, and why it should already be a part of your Google Analytics dashboard.

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SES London Day 2 – Paid Search Analytics and Multi Touch Attribution Analysis #SESLon

19 February 2014

Krystian recaps the the PPC analytics session of Day 3 SES London. Yehoshua Coren and Sam Noble talk about connecting reporting abilities of AdWords and Analytics to gain...

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How to Analyse, Optimise & Automate Multi-Channel ROI Calculations

4 February 2014

Polly Pospelova from Delete shows how to analyse, optimise and automate ROI calculations by creating a universal dashboard to monitor multi-channel CPC.

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Best of 2013: No 4 – 6 Google Analytics Custom Dashboards To Save You Time NOW!

31 December 2013

Ned Poulter talks about the 6 most useful Google Analytics Custom Dashboards he has discovered. Read his post to find out how to get the most out of your...

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Performance Tracking with Google Analytics

17 December 2013

Using Google Analytics can give great insights as to whether you're reaching your objectives or not. Read about some of the possibilities available.

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Analytics Platforms: A Quick Comparison

20 November 2013

6 analytics tools laying out why, and why not, they could be the best choice for your site.

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