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Articles around blogs


How Long Should My Blog Post Be?

11 September 2013

The question 'How Long Should My Blog Post Be?' has been around for as long as blogs have. There are also numerous reasons across why we care about this...

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Shelf with books

The Advantages of Long Form Content

20 May 2013

Does long-form content work on the internet? Barry Adams outlines the various advantages of long content, from higher engagement to greater SEO value.

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Breaking out of the SEO Echo Chamber

9 May 2013

It’s not that I don’t love this industry, I do; however I’ve been making an effort to change my usual reading habits in search of something new.

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Unread Books

Can The SEO Industry Embrace Long-Form Content?

29 November 2012

As an industry we tend to prefer short, quick articles and hot news. But we do realise we need more long, insightful writing. How can we make that happen?...

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