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Articles around business intelligence

cedric chambaz excel for search marketers

Lifting the lid of the search box: Excel tips for search marketers

11 August 2016

There's so much data available to us as marketers, but sometimes it can be difficult to make sense of large amounts of data. Here's some Excel tips to help...

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Red pandas high fiving (yes, this could very well be the best image alt text ever...)

Identify your Best and Worst Clients with the Assessment Chart

8 March 2016

Whether you’re a solo freelancer or a manager of an agency, client acquisition is so important to get right. You want clients who suit you and your way of...

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Is search data the new crystal ball?

20 August 2015

As search matures, it moves from providing smart answers to our queries to using data to predict the outcomes of events. What does this mean for the future of...

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Real-time Business Dashboards: What, Why and How?

3 April 2014

Annabel Hodges reviews some of the popular real-time-business dashboards that are making waves with companies of all sizes as they bring data together in a single view.

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