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HeroConf_Austin1

#HEROCONF Predicting the Future with CRO: Achieving ROI through Content

15 May 2014

Jasmine Aye recaps Stefan Wiechowski's HeroConf 2014 presentation on his opinion of the future of CRO, and how we all can grow businesses without the use of averages.

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HeroConf_Austin3

Predicting the Future with CRO: Excuses and Assumptions #HEROCONF

12 May 2014

Jasmine Aye recollects Bryan Massey's presentation of case studies from HeroConf, discussing roadblocks prior to asking to test new elements on a site.

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Hero Conf

Monday Morning #HEROCONF Keynote Speaker: Bryan Eisenberg, Perfecting Landing Pages

29 April 2014

Jasmine Aye covers the keynote of the first day of HeroConf 2014. Bryan Eisnberg expressed the importance of creating better landing pages and provided insights on how to...

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CROMonitor

CROMonitor: Monitor Your Competitors A/B Split and Multivariate Testing

22 January 2014

Monitor You Competitors A/B Split and Multivariate Testing with CROMonitor

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Conversion Conference London Logo 2012

Top CRO Tools for Improving Site Performance

4 December 2012

An enormous list of 47 Top Usability Testing & CRO Tools for Improving Site Performance recommended by two of the top names in the usability field: Rob Jackson (Elisa...

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Conversion Conference London 2012 Logo

The Slippery Slope of Black Hat CRO, Dark Patterns and Manipulative Interface Design #ConvCon

28 November 2012

Dr. Harry Brignull, User Experience Consultant for 90percentofeverything.com explores Black Hat CRO and Manipulative Interface Design, what he deems as 'Dark Patterns', exploring some examples of companies using coercive...

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Top 10 tips for Conversion Rate Optimisation – #ProSEO Seminar 2010

26 October 2010

Next up is Stephen Pavlovich, giving us a small insight into the world of conversion rate optimsation. His top tips? 1. Make a plan Boring but essential, especially for...

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