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Articles around data analysis

Google User Explorer

What is Analytics User Explorer, and how useful is the data?

16 June 2016

User Explorer is a new audience feature found in Google Analytics. Jack Cooper explains how it can help identify common user behaviour and conversion barriers.

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155 bishopsgate London

Interview with Data Driven Business

29 September 2015

Jo Turnbull interviews Eliot Knepper from Rising Media about their next conference taking place in London. Learn about the team behind Data Driven Business.

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Best of 2014: No 7: What I Learned About Content Marketing in 2014

6 January 2015

Jonathan shares lessons he learnt about Content marketing learnings from Eddy Moretti: Vice, Jonah Peretti: BuzzFeed & Marc Lefton: DiMassimo Goldstein at NewsCred’s 'Content Marketing Summit 2014'.

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An Introduction to Pivot Tables for PPC Analysis

12 March 2014

Pivot Tables are very usefyl. This article by Jackie Hole describes how to use Pivot Tables to analyze PPC Data to get optimum return for your budget.

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deal with it

Social Media Monitoring is Essential – Unless You’re a Hedgehog

14 October 2013

Social Media Monitoring should be an essential part of your online strategy, if it isn’t then here a 6 very good reasons to convince you to start monitoring your...

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