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Tag Archives: digital marketing

2 COMMENTS
concept-state-of-digital-intro

The Concept of State of Digital

1 September 2013

State of Digital isn't 'just a website', it has a concept behind it. This article explains the origin of the concept.

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Friday Talk: Justin Cutroni: “Rethinking Digital Analytics”

30 August 2013

Justin Cutroni from Google presents "Rethinking Digital Analytics: Measuring the Multi-Device, User-Centric World"

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whitepaper-digital-marketing

White Paper: Integrated Digital Marketing

11 August 2013

Marketing channels these days can’t work in their own silos. They need to work together or even better: they need to be integrated. This whitepaper in conjunction with Blueglass...

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7 Steps to B2B Digital Marketing

9 August 2013

How to do Digital Marketing for B2B? There are many things you can do. Smartinsights gives you seven steps to take.

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30 COMMENTS

Is Australia That Far Behind in the Digital Market?

16 July 2013

Annabel Hodges discusses the current and future state of the Australian digital marketplace, and its comparison to other developed economies.

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31 COMMENTS

The State of Digital for SMBs

21 June 2013

Everything is moving more and more towards digital. Which is no surprise. But still there is room for improvement.

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42 COMMENTS

95% of UK Marketers Will Increase Digital Marketing Spend

17 May 2013

The economy is down, but digital seems up, that is if you can believe numbers which are going around and if you look at how busy some (most) digital...

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second-screen

Social TV: New TV or Another Layer on Traditional TV

26 March 2013

Are Social Media and Second Screen application the end of traditional TV? Maybe not, it could just be another layer on top of traditional TV. But a good one.

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Chess - one on many

Can SEO Be Made Obsolete?

20 March 2013

SEO is a multidisciplinary effort of many facets. Can these be safely handed over to other professionals? Does SEO need to exist? Barry Adams investigates.

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learn

Resources for Learning Digital Marketing

4 February 2013

Some of the resources that I think are ideal for learning about the different disciplines of digital marketing: training, reports, e-mail and more

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