How is Barbie dealing with the digital age? Can a traditional offline product break into digital? Can an older brand keep pace with the changes of the 21st Century?
How marketers need to get back to basics, using honesty and simple marketing messages to really connect with their target audience.
This post details my personal digital marketing journey from graduating with a BSc Honours in Marketing, my struggle to find employment, my embarking on an adventure to set-up my own social media marketing business and becoming a Social Media Executive at a great digital marketing agency in Belfast, working with an innovative team of digital marketing savvy people. It details my experiences and the opportunities that have been presented to me in two short years.
Here are the key trends and predictions that every Digital PR needs to consider for the year ahead!
In its former life, our illustrious blog always predominately focused on the specifics and search marketing. Since broadening our focus […]
The criticism amongst those not in Silicon Valley is that people within Silicon Valley only look at each other. But are they really?
DG’s VP of EMEA Deann Harvey will help you spot the trends, find cohesion, and prepare for explosive growth in next-generation converged video.
The economy is down, but digital seems up, that is if you can believe numbers which are going around and if you look at how busy some (most) digital marketers are at the moment. This infographic from Marketwire shows the growth.