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Articles around emetrics 2012

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The Sale is Not the End of the (Bottom) Line #eMetrics

29 November 2012

In this session at eMetrics London 2012, Vicky Brock, Owner of Highland Business Research looks at measuring beyond the sale and optimising for customer life time value and...

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Who’s Data is it Anyway? Online Privacy Marches On #eMetrics

28 November 2012

A panel of three at the eMetrics Summit in London 2012 discuss one of the hot topics from 2012 - Data and Online Privacy. In this session, the panel...

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One Size Does Not Fit All – Data Segmentation #eMetrics

27 November 2012

Want to get more from data and get to grips with data mining and data segmentation techniques? State of Search cover the eMetrics Summit in London 2012, to find...

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