SEO Professionals talk about their thoughts around SEO Forecasting: is it worth it? Is it important enough?
It turns out Forecasting for SEO is time consuming and often inaccurate. However, SEO’s do spend a lot of time on it, because Forecasting appears to be crucial to increase investment.
Is the shift to advanced forecasting symptomatic of an industry growing up? Or does the ever-changing SEO environment make forecasting an unreliable and risky pursuit? You tell us!
James Murray explores the perils of trying to forecast the future in online trends by predicting seasonal behaviours and The X-Factor.
As I’m sure we all know, SEO forecasting is one of the most tedious and frustrating tasks that many of […]
One of the major talking points that came out of the recent Manchester SEO mini conferences related to the subject […]