Google

The Problem With Google’s Mission

Google’s mission is to make the world’s information accessible and useful. But has the way it’s gone about this damaged the production of new information? Has the content creation ecosystem been unbalanced by Google’s insatiable profit motivation? And can publishers push back agains this tide?

Google Tone: Noisy URL Sharing From Google

‘Broadcast any URL to computers within earshot’. Seemingly ridiculous but perfectly workable, Google Tone allows URLs to be sent from one device to another. Laura Phillips explains what it is, how it works and the value it could have.

Why Google Is Broken

Google is broken, at least it is in its regional versions. In fact, not all the updates rolled out in Google.com and English were rolled out outside of it. The lack of an EMD update, for example, is obviously the cause of many very low quality SERPs. But even Hummingbird is causing quality problems that Google probably had not foreseen.