Google is enticing SEOs to implement schema.org structured data. But why is the search giant doing this? Barry Adams looks at one possible theory…
Put data in perspective. AdWords Segments for Increased Performance
Pagerank, it once was the holy grail of Google, but how important is it now? Should you as webmaster focus on it? Or stay away?
Google’s moves are met with it’s fair share of advocates & enemies. It’s us who are at fault for treating a monumental company like a human. Just stop.
Google moves entirely to secure search, which means all organic keywords from Google will now be (not provided) in your web analytics system. How do we go from here?
While we mourn the loss of the Google Keyword Tool, we need to ask ourselves if the new Keyword Planner is trustworthy or not…
Justin Cutroni from Google presents “Rethinking Digital Analytics: Measuring the Multi-Device, User-Centric World”
It’s easy to second-guess the actions of a major corporation looking from the outside in. Remember how much a company has contributed to your personal and professional life.
A voice mail recording of what appears to be a Google account manager seems to reveal how Google is willing to ignore its own TOS in favour of profit.
Google results are full of ads. But a recent survey showed that over 50% of users don’t recognise paid results.