Industry News

Why Twitters’ 10,000 limit is a big mistake

Earlier this week the news came out that Twitter is considering raising the character limit to 10,000. This provoked a lot of discussion. Bas van den Beld looks at why this choice would be a big mistake. For Twitter as well as for the entire web.

The Problem with Testing in SEO

The problems that exist with testing in SEO aren’t deliberate. I’m convinced that pretty much all tests performed by SEOs start with the best of intentions: to help uncover truths and add quality information and best practices to our methods. But nonetheless there are some fundamental issues that need to be addressed