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Articles around Marketing

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What Should We Learn from Pornhub’s Marketing?

6 April 2016

Jodie Harries shows us why Pornhubs marketing activity carries on being successful, taking what can be considered a risqué brand vertical into the mainstream land of advertising, competing with...

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Podcasts

25 Podcasts That Will Make You a Better Marketer

2 February 2016

Podcasts can improve your knowledge quickly. An overview of 25 podcasts in the categories tactical, trends, interviews, strategical and topical specialized.

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Tips for Promoting Your Digital Marketing Event

18 December 2015

It can be difficult to know where to start when it comes to promoting an event; we've collated some top tips on getting your digital marketing event up and...

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Is search data the new crystal ball?

20 August 2015

As search matures, it moves from providing smart answers to our queries to using data to predict the outcomes of events. What does this mean for the future of...

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How to Get Clients Invested, Passionate and Playing to their Strengths

18 August 2015

It can be hard to get clients fully engaged with digital marketing. In this post Steve Morgan shows a few examples of how you can get clients excited and...

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Why honesty is the best policy when it comes to digital marketing

11 August 2015

How marketers need to get back to basics, using honesty and simple marketing messages to really connect with their target audience.

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The Two Reasons Most Marketing Campaigns Fail

10 August 2015

Most marketing campaigns fail. What will always decide on failure of success: how well you understand your audience and how good your end product or service really is.

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Two short years…

6 August 2015

This post details my personal digital marketing journey from graduating with a BSc Honours in Marketing, my struggle to find employment, my embarking on an adventure to set-up my...

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The biggest agency frustrations working with clients

21 July 2015

Laura explores some of the top frustrations agency bods say they face when working with clients. A two-part series on client/agency frustrations.

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Global Marketing Strategy: How Hotels.com Approaches Russia

30 June 2015

This informative interview with Michael Korkia, senior marketing manager for Hotels.com, offers great insight for those optimizing foreign language websites and planning their marketing strategies in an international market...

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