Clicky

X

Subscribe to our newsletter

Get the State of Digital Newsletter
Join an elite group of marketers receiving the best content in their mailbox
* = required field
Daily Updates

Articles around PPC

ONE COMMENT
adwords_and_mac2

Top 5 Must Haves on a Small PPC Campaign Budget – Part 2

1 April 2014

Managing AdWords campaigns well is time consuming. Polly shares a list of things to do using Google AdWords Editor to help improve campaign performance.

Continue Reading

NO COMMENTS
RIMC Hilton Logo

Assembling a Custom PPC Management Solution – Hilton Worldwide & Acquisio #RIMC14

28 March 2014

What do you do when you have tried the usual Media Agency / PPC platform combination and you are still left wanting more? If you are Hilton, you go,...

Continue Reading

2 COMMENTS
pivot-data

An Introduction to Pivot Tables for PPC Analysis

12 March 2014

Pivot Tables are very usefyl. This article by Jackie Hole describes how to use Pivot Tables to analyze PPC Data to get optimum return for your budget.

Continue Reading

2 COMMENTS
google-adwords-ad-extensions

A few Adwords Extensions here, a few Adwords Extensions There

4 March 2014

A walk through some of the extensions available to you via Google AdWords. With these extensions you can push out more relevant information per impression.

Continue Reading

2 COMMENTS
Top 5 must have’s on a small PPC budget

Top 5 Must Haves on a Small PPC Campaign Budget

3 March 2014

Managing AdWords campaigns well is time consuming, but here is a list of things you should do even on a small budget. Eliminate ineffective keywords and ad groups This...

Continue Reading

NO COMMENTS
Paid Search Analytics SES London

SES London Day 2 – Paid Search Analytics and Multi Touch Attribution Analysis #SESLon

19 February 2014

Krystian recaps the the PPC analytics session of Day 3 SES London. Yehoshua Coren and Sam Noble talk about connecting reporting abilities of AdWords and Analytics to gain...

Continue Reading

ONE COMMENT
SEM Power Tools - SESlon

SES London Day 2 – SEM Power Tools Set: SEO & PPC #SESLon

13 February 2014

More coverage of SES London 2014, where Russell O'Sullivan summarises a session with Richard Baxter and Jasmin Aherns about the right tools for SEO and PPC.

Continue Reading

6 COMMENTS
ppc-wish-list-2014

My AdWords wish list for 2014

4 February 2014

Many AdWords professionals spend a lot of time navigating the interface. In this post Haukur Jarl lists five wishes that would make AdWords easier to use.

Continue Reading

NO COMMENTS
biddable-world-2014

Tentative Steps into Twitter Advertising #BiddableWorld

27 January 2014

If you want to start paid Twitter Advertising but don't know where to start - this post is for you from Biddable World 2014

Continue Reading

NO COMMENTS
featured-script

A Beginners Guide to Adwords Scripts

13 January 2014

Jackie Hole presents A Beginner's Guide to Adwords Scripts, with a introduction into getting the most of them for non coders.

Continue Reading