Get the most from your Adwords ad text this holiday season with Ad Customizers.
In recent days, the myth has gained new impetus because of a Google patent, in which abstract states: Systems and methods for improving on search rankings using advertising data are disclosed.
Many, including some dear friends and very skilled SEOs, wanted to see in this patent the definitive proof that Google also uses Adwords as a ranking factor.
With the migration over to Google Shopping campaigns underway, Arianne Donoghue provides some tips on how to optimise them for the best return.
Google announced that exact match keywords are changing and we look at how this will affect advertisers.
It can be very hard to bring classic marketing CMOs on board with digital marketing. Here are some aspects of digital marketing that you can use to create buy-in from CMOs.
Not tried Facebook Advertising Yet? Here are handy 5 tips to get you started…
Thomas Hertkorn covered the first PPC event which took place in Hamburg, Germany. Read his key tips and takeaways from one of the largest PPC dedicated conferences.
Day one of SMX London has concluded and the State of Digital team have been there in full force capturing […]
“Not provided” has come to PPC. Find out what this means for your campaigns and how to mitigate any loss of data.
Adwords Scripts can save you time, money and effort so why not try these 3 simple free scripts on your own campaign?