Thomas Hertkorn covered the first PPC event which took place in Hamburg, Germany. Read his key tips and takeaways from one of the largest PPC dedicated conferences.
Day one of SMX London has concluded and the State of Digital team have been there in full force capturing […]
“Not provided” has come to PPC. Find out what this means for your campaigns and how to mitigate any loss of data.
Adwords Scripts can save you time, money and effort so why not try these 3 simple free scripts on your own campaign?
Managing AdWords campaigns well is time consuming. Polly shares a list of things to do using Google AdWords Editor to help improve campaign performance.
What do you do when you have tried the usual Media Agency / PPC platform combination and you are still left wanting more? If you are Hilton, you go, identify partners and put together a winning solution that addresses perfectly your needs using the right people and customising Technology to your requirements with flexible partners such as Acquisio.
Pivot Tables are very usefyl. This article by Jackie Hole describes how to use Pivot Tables to analyze PPC Data to get optimum return for your budget.
A walk through some of the extensions available to you via Google AdWords. With these extensions you can push out more relevant information per impression.
Managing AdWords campaigns well is time consuming, but here is a list of things you should do even on a […]
Krystian recaps the the PPC analytics session of Day 3 SES London. Yehoshua Coren and Sam Noble talk about connecting reporting abilities of AdWords and Analytics to gain a fuller view of campaigns and traffic.