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Tag Archives: PPC

10 COMMENTS
coach-2

PPC advice from a SEO expert

23 October 2012

How can a SEO geek bring your PPC campaign to a higher level? Read our PPC advice from a SEO expert.

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search-advertising-2

New Data Points to Healthy Paid Search Market

15 October 2012

research shows that search marketers have many reasons to be positive: global paid search budgets have been rising with a growth rate of 24% YoY

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Adwords

AdWords Enhanced Sitelinks Rolling Out Globally for Advertisers

20 September 2012

Google AdWords Enhanced Sitelinks are Rolling Out Globally for Advertisers. By optimising your account to enable enhanced sitelinks, you can expect to see a significant increase in CTR.

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11 COMMENTS
google-compare-insurance-quote-form

Google Launches UK Insurance Comparison Ads

10 September 2012

Google announce the launch of their new UK Insurance Comparison ads tool.

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4 COMMENTS
Google Spy

Google’s “racial profiling” issue hints at invasive ad targeting

5 September 2012

Google is accused of using racial profiling in Gmail's ad targeting. With access to so much data, Google is likely to know a lot more than just your race.

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ONE COMMENT
battle-soldier

The battle of the SERPs

30 August 2012

The SERP is the battleground of search marketing. Although the most effect is clearly created within your website, the SERP is where the battle takes place

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2 COMMENTS
reputation

Reputation management – Shady business or just great SEM?

28 August 2012

Is reputation management really just shady business and spam, or can it actually be really great SEM?

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ONE COMMENT
Social Properties

Nordic survey confirms: Social search? Thanks, but no thanks!

31 July 2012

The numbers from the latest Nordic search survey speaks clearly: In the Nordics we don’t want to mix social and search. In fact, 49% disagree or totally disagree that...

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Pay Per Click Taking Over The Search Results

20 July 2012

The nice guys at Wordsteam have put together this infographic which takes a look at the impact that more prominent PPC ads are having on the average Google searcher....

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Ad Traffic

Understanding Google Ad Traffic

2 July 2012

Understanding how to look at the traffic you are receiving from your Google adverts is one thing, but you need to understand what to do with that data. This...

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