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Tag Archives: PR

5 COMMENTS
trust

Trust and SEO

7 December 2012

Trust is a cornerstone of PR activity. SEO has a pretty major reputation issue by comparison. Trust is the direction to the solution.

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3 COMMENTS
media

Finding Forward Features

11 October 2012

Where do you look for information about features that are going to be written? This is a short, and by no means exhaustive guide.

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6 COMMENTS
press-keyboard

5 Key Indicators to Measure your Press Release Effectiveness

6 September 2012

Press release distribution is something each site owner has at times considered for promotion. How do you evaluate if a press release really did the job?

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2 COMMENTS
reputation

Reputation management – Shady business or just great SEM?

28 August 2012

Is reputation management really just shady business and spam, or can it actually be really great SEM?

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32 COMMENTS
panda-n-penguin-stateofsearch

A letter from a Concerned PR Professional

21 June 2012

In a post penguin and panda world PR specialist Claire Thompson writes a concerned letter to SEO companies.

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6 COMMENTS
Newton's pendulum containing five metal balls

The Case for Specialisations

17 April 2012

Has SEO matured to a level where SEO consultancies are beginning to specialise around industry specialisms?

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3 COMMENTS
engage-with-me

Tools to Increase Social Engagement and Drive Conversions

12 April 2012

An extensive list of tools which can help you engage with your users on different social channels.

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14 COMMENTS
ATM

What’s the Price of a Link?

14 February 2012

With a title like ‘What’s the price of a link?’ this is probably the article you’re burning to read, but don’t want to get caught reading! In reality, unless...

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3 COMMENTS
press-release

Tailor that Press Release Distribution

13 December 2011

Even experienced PR people fumble, on occasion, with press release distribution services. The humble press release was once a factual information sheet, and trainee PRs would be stood by...

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ONE COMMENT
calling-phone

Local Media Love

5 October 2011

Many SMEs will only have an SEO resource – the money for PR just isn’t there. If they’ve given you free reign to use linkworthy stories, the local media...

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