Every December features marketing predictions from various blogs. But how many of them turn out to be true? We look at some ghosts of Christmas past.
An article by Cedric Chambaz for State of Digital: Unlock the creative potential of big data with machine learning, AI and a touch of left field thinking.
As always in the digital marketing industry, 2015 has been another year of change. With new tools, algorithm updates, customer […]
As search matures, it moves from providing smart answers to our queries to using data to predict the outcomes of events. What does this mean for the future of search? Cedric Chambaz explores this in his latest article.
Jo Turnbull reviews some of the search predictions from 2014 and assess what turned into reality and what predictions were too cautious.
Bing predicts the votes on the Scottish Referendum using machine-learned models.
With 2014 predictions for the ‘next big social network’ rife, Sarah Bradley for State of Digital explains why we should look to Pinterest this year.
Gianluca Fiorelli provides a very special look at predictions for 2014, with a special featuring the NSA, Google and more.
Which sites had the best predictions early 2013 about what the digital marketing year would bring? We figured it out.
James Murray explores the perils of trying to forecast the future in online trends by predicting seasonal behaviours and The X-Factor.