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KLM RIMC

KLM: Service is Sales – Koen Spiers #RIMC14

28 March 2014

Service is Sales: How the customer is always right and how we are often wrong. Read about KLM’s current social commerce approach, which is -surprisingly enough- more about service...

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Friday Talk: Google Glasses Presentation by Sergey Brin

29 March 2013

Sergey Brin presents what the Google Glasses can do at Google I/O 2012.

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Friday Talk: Eric Schmidt at Cambridge University

1 February 2013

Eric Schmidt on 'Connectivity and the Diffusion of Power' as Humanitas Visiting Professor in Media 2013 at CRASSH, University of Cambridge.

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Friday Talk: Malcom Gladwell on “What we can learn from spaghetti sauce

14 December 2012

In this talk, entitled "What we can learn from spaghetti sauce" Malcom Gladwell discusses the connection between marketing and human behaviour.

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Friday Talk: Google’s Mike Yapp about Advertising 3.0

16 November 2012

Mike Yapp, Director of Google YouTube's Creative Development Group, discusses the art and science of understanding brand connections in a consumer owned world.

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Friday Talk: Jean-Benoit Van Bunnen About Bing’s Search Strategy

4 May 2012

In this Friday Talk you get to listen to the plans that Microsoft has with Bing. Bing's Jean-Benoit Van Bunnen talks about that at the Search University.

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